Is casual games market still growing?

8 10 2010

I hear a lot about drop in revenues from casual games. That’s something I didn’t experience myself (luckily), but it’s something worth taking into account. The fact that I’m making more money this year than I did last year may be just fooling me.

I typed “casual games recession” in google and one of the articles that appeared on the list: Real Games executive tells how the recession will affect casual games. It’s old article from February 11th, 2009, but at least there’s a possibility to check whether it was true or false.

One thing that I noted I wanted to repeat is this line:

“The market has the opportunity to be ten times the size it is today,” Barbour stressed. “Why don’t we do something to build the bigger market?”

That’s the words of John Barbour, CEO of Real Games (at least of the time of writing mentioned article). Mister Barbour, what can we do to make it bigger?

So we’re certainly not 10 times bigger today. I hear that most portals noticed a drop in revenues, not only we’re not in bigger market, but  we’re in smaller. I make more money from my games than I did, but I don’t feel like market in general is growing. There are places dedicated to casual games that please me with their revenues and places that make me disappointed.

I just hope that we, as casual game industry, stopped price wars, and prices will eventually rise.

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One response to “Is casual games market still growing?”

13 10 2010
Pallav Nawani (11:28:54) :

The fact that BFG has started Collector’s edition is a sure fire indicator that casual games market has stagnated. Since the market has stopped growing, the only way to make more money is to charge more per game, which is what BFG is doing. Expect game club price to rise to $7.99 in a couple of years.

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